AI-Powered Marketing - Conversations about AI , and digital marketing

Unlock Geotargeting: Boost Engagement with Localized Ads | #256

Explore geotargeting basics with Keith Bell on The AI-Powered Marketing Show. Learn how to target audiences with personalized, location-based content that drives engagement and conversions. Discover real-world examples from top brands like Burger King and McDonald’s. Start harnessing geotargeting for your business today. Don’t miss out on how geotargeting can transform your marketing strategy.
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”Unlocking AI Transparency: Anthropic’s Claude Prompts” | #255

In this episode of The AI-Powered Marketing Show, Keith Bell delves into Anthropic's groundbreaking release of their internal Claude AI prompts on July 12, 2024. Discover how transparency in AI development impacts marketing, ethics, and customer engagement. Keith explores the role of system prompts in guiding AI behavior, the power of role prompting for personalization, and the ethical implications of AI features like face blindness. Learn how to leverage these insights for more effective, responsible marketing strategies.
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Mexico’s Rise in AI-Driven Digital Marketing | #254

Mexico embraces AI, transforming digital marketing rapidly. Early national strategies boost innovation. Growing internet usage fuels online engagement. Businesses leverage AI for targeted advertising and optimized campaigns. Mobile preferences drive content delivery efficiency. Investments in digital infrastructure enhance connectivity. Emerging opportunities attract global marketers. AI adoption strengthens competitive advantages. Mexico's proactive approach shapes the future of marketing.
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Real-World AI: Success Stories in CLV Maximization | #253

Keith Bell delves into real-world examples of AI-driven Customer Lifetime Value (CLV) maximization. Explore how companies like Amazon, Netflix, and banks use AI to enhance customer segmentation, retention, and upselling strategies. See how AI transforms industries, driving long-term success through personalized, data-driven approaches.
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How AI and Data Create Marketing Hits with Leslie Walsh | #252

In this episode of "The AI-Powered Marketing Show," host Keith Bell interviews Leslie Walsh, Head of Strategy at Episode Four, about the innovative role of AI in marketing. Leslie delves into her experience with leading agencies like BBDO and her current work at Episode Four, where she uses AI and proprietary data to craft campaigns that truly resonate with audiences. Learn how data-driven insights have powered successful strategies, such as the unique campaign that connected golf fans with classic cars for Charles Schwab. This episode provides valuable tips for leveraging AI to stay ahead in the marketing game.
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Maximize CLV with AI: Targeted Marketing & Retention | #251

Keith Bell explores AI-driven strategies to maximize Customer Lifetime Value (CLV). Discover how AI enhances targeted marketing, optimizes logistics, and improves customer service. Learn to implement proactive retention strategies and leverage AI for cross-selling and upselling, boosting your business’s profitability and long-term growth.
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Master CLV Prediction with AI | #250

Discover how AI revolutionizes Customer Lifetime Value (CLV) prediction. Understand CLV, why it matters, and how AI’s data-driven insights can transform marketing strategies. Keith Bell breaks down AI’s role in processing vast data, segmenting customers, and predicting future behavior. Learn practical techniques to apply AI in your business for long-term success. Boost customer loyalty and maximize profits. Don’t miss this deep dive into AI’s impact on CLV.
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Implementing AI in Email Marketing: Challenges & Solutions | #249

Learn how to implement AI in email marketing effectively. This episode covers practical steps, tool selection, and strategies to maintain balance between automation and human touch. Overcome challenges such as data privacy and over-automation. Enhance your email campaigns with AI while staying ethical and connected with your audience.
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