AI-Powered Marketing - Conversations about AI , and digital marketing

AI Insights: How Greek Philosophy Influences Marketing. | #148

In this intriguing episode of "The AI-Powered Marketing Show," host Keith Bell delves into the profound influence of ancient Greek philosophy on modern marketing strategies. Keith explores how the teachings of Socrates, Plato, and Aristotle are subtly woven into the fabric of today's marketing practices, especially in AI-driven contexts. From the Socratic method's role in market research to Plato's ideals in brand positioning and Aristotle's persuasive techniques in advertising, this episode illuminates the timeless wisdom that shapes current marketing paradigms. Join Keith as he bridges the past and present, demonstrating how classical insights can enhance and refine the art of marketing in the age of AI.

Top AI Copywriting Tips: Boost Marketing Strategy Today” | #147

"In this enlightening episode of 'The AI-Powered Marketing Show', host Keith Bell dives into the transformative world of AI copywriting. Discover the top ten actionable tips for harnessing AI to enhance your marketing strategy, from selecting the right tools to optimizing your content for SEO. Whether you're a seasoned marketer or a digital newcomer, this episode will equip you with the knowledge to effectively integrate AI into your copywriting process, ensuring your content not only reaches but resonates with your target audience. Tune in to transform your marketing expertise into a digital powerhouse with AI!"

Direct Response Marketing vs Branding: What Sets Them Apart.| #146

In this insightful episode of "The AI-Powered Marketing Show," host Keith Bell delves into the contrasting worlds of direct response marketing and branding. Discover what sets these two fundamental marketing strategies apart as Keith explores their unique goals, tactics, and impacts on business growth. Whether you're a seasoned marketer or a newcomer, this episode will provide a clear understanding of how direct response strategies drive immediate customer actions and how branding works to build long-term relationships and brand loyalty. Tune in to enhance your marketing expertise and decide which strategy might be best for your business needs.

AI Power Play: Microsoft’s Global Strategy & Impact. | #145

In this enlightening episode of the AI Powered Marketing Show, host Keith Bell dives deep into Microsoft's ambitious AI expansion, focusing on their latest AI model, the MAI-1 . With a staggering 500 billion parameters, this model challenges existing AI giants and could reshape the technological landscape. We explore Microsoft's strategic investment in Indonesia's AI market, examining its potential to enhance global AI capabilities and democratization. Ethical considerations of AI usage in sectors like healthcare and marketing are also discussed, providing a comprehensive overview of AI's societal impacts. Join us to unravel how Microsoft's AI strategies could dictate future trends in technology and global market dynamics.

The Story-Selling Method Book Review | #144

In this compelling episode #144 of "The AI-Powered Marketing Show," host Keith Bell dives into the transformative power of the "Story Selling Method" by Philip Hum. Discover the secrets of effective storytelling that can build lasting rapport and emotional connections with your audience. Keith shares his personal takeaways, highlights the impact of storytelling in marketing, and discusses techniques that can differentiate your sales approach. Tune in to learn how to harness the power of stories to boost your sales and engage your customers more effectively. Whether you're a marketer, entrepreneur, or storyteller, this episode will equip you with the tools to elevate your narrative skills and drive success. Don't miss out on these invaluable insights—your journey to mastering the art of story-selling starts here!

Siri Upgrade in iOS 18: Marketing Implications Explored. | #143

In this episode of "The AI-Powered Marketing Show," host Keith Bell dives into the buzzing rumors about Apple's impending upgrade to Siri in iOS 18. Expected to debut at the WWDC in June 2024, these enhancements could revolutionize how digital marketers approach voice search optimization, advertising, and commerce. Keith explores how Siri's rumored new AI capabilities could lead to more natural conversations, complex request handling, and deeper app integration, presenting a myriad of new opportunities and a competitive edge for early adopters. Tune in to understand the potential impacts on your marketing strategies and how you can prepare for the future of voice interaction in digital marketing. Don't miss out on these actionable insights that could redefine the digital marketing landscape!

AI Battles Ghosting in Marketing: Boosting Customer Engagement. | #142

In this episode of "The AI-Powered Marketing Show," host Keith Bell dives into the pervasive issue of "ghosting" in the digital marketing landscape. Learn how Artificial Intelligence is revolutionizing the way brands handle potential and existing customers who suddenly cut communications without warning. Keith explores the various stages of the customer journey where ghosting may occur—from abandoned shopping carts to sudden subscription cancellations—and the innovative AI tools helping to mitigate these challenges. This discussion will not only highlight how AI improves communication and personalizes the customer experience but also provides actionable insights on analyzing churn indicators to reduce ghosting effectively. Tune in to transform your digital marketing strategies and enhance customer retention with the power of AI.

Boost Profits with AI: Key Strategies to Reduce Churn | #141

Join Keith Bell on "The AI-Powered Marketing Show" as we dive into the crucial topic of customer churn. Learn how Artificial Intelligence is revolutionizing customer retention strategies, increasing profitability by up to 25%. We explore predictive analytics, personalization techniques, and AI-driven customer support tools to understand patterns and predict behaviors. Whether you're in digital marketing, healthcare, or any service-based industry, this episode offers actionable insights on using AI to maintain and grow your customer base effectively. Don't miss out on these expert tips to keep your customers engaged and loyal. Tune in to transform your approach to customer retention with AI!