”AI & Storytelling: Beyond the Brand” | #107

In this insightful episode of "The AI-Powered Marketer," Keith Bel delves into the transformative effect of AI on brand storytelling. Highlighting iconic campaigns from Nike's Air Jordan to Warby Parker's philanthropic initiatives, Keith unpacks how AI elevates these narratives through personalization and interactive experiences. He shares tales of marketing evolution, from mayhem characters to Apple’s 'Think Different' ethos, illustrating the shift towards emotionally resonant, customer-centric stories. Keith also touches on the tech behind the scenes—chatbots, AR, VR, and the data-driven genius of AI—that enhances brand engagement. Tune in to discover how your brand's story can leverage AI for deeper connections and market distinction. Plus, catch Keith's Easter greetings and his reflections on Michael Jordan’s legacy with Nike, setting the stage for a discussion where brand lore meets digital innovation. Don't miss this blend of nostalgia and futurism—perfect for marketers aiming to